{"id":69,"date":"2025-12-18T10:38:44","date_gmt":"2025-12-18T10:38:44","guid":{"rendered":"https:\/\/thomas-dannequin.fr\/?page_id=69"},"modified":"2026-01-01T17:55:45","modified_gmt":"2026-01-01T17:55:45","slug":"blog","status":"publish","type":"page","link":"https:\/\/thomas-dannequin.fr\/index.php\/blog\/","title":{"rendered":"Strat\u00e9gies SEO avanc\u00e9es : du d\u00e9butant \u00e0 l&rsquo;expert"},"content":{"rendered":"\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading alignwide has-text-align-center\">D\u00e9couvrez nos articles d\u00e9di\u00e9s au SEO : conseils pratiques, strat\u00e9gies \u00e9prouv\u00e9es et tendances du r\u00e9f\u00e9rencement naturel. Am\u00e9liorons la visibilit\u00e9 et le trafic de votre site.<\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-query alignwide is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"columns-3 alignfull wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-6d3fbd8f wp-block-post-template-is-layout-grid\"><li class=\"wp-block-post post-127 post type-post status-publish format-standard hentry category-conseils-tips\">\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:30px;padding-right:30px;padding-bottom:30px;padding-left:30px\"><h2 class=\"wp-block-post-title\"><a href=\"https:\/\/thomas-dannequin.fr\/index.php\/2025\/12\/22\/le-contenu-et-le-referencement-naturel\/\" target=\"_self\" >Le contenu et le r\u00e9f\u00e9rencement naturel<\/a><\/h2>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Le r\u00e9f\u00e9rencement naturel est un \u00e9l\u00e9ment important pour la visibilit\u00e9 d\u2019un site web. Une fois le site cr\u00e9\u00e9, plusieurs am\u00e9liorations peuvent \u00eatre apport\u00e9es afin d\u2019optimiser sa pr\u00e9sence sur les moteurs de recherche. Parmi ces am\u00e9liorations, le contenu joue un r\u00f4le essentiel. Il est important de proposer des textes compr\u00e9hensibles et coh\u00e9rents avec le sujet du\u2026 <\/p><\/div>\n\n<div class=\"wp-block-post-date\"><time datetime=\"2025-12-22T18:27:55+00:00\">d\u00e9cembre 22, 2025<\/time><\/div><\/div>\n\n<\/li><li class=\"wp-block-post post-119 post type-post status-publish format-standard hentry category-histoire-et-origine\">\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:30px;padding-right:30px;padding-bottom:30px;padding-left:30px\"><h2 class=\"wp-block-post-title\"><a href=\"https:\/\/thomas-dannequin.fr\/index.php\/2025\/12\/20\/origine-de-la-methode-essihault\/\" target=\"_self\" >Origine de la m\u00e9thode Essihault<\/a><\/h2>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Dans un univers num\u00e9rique en constante \u00e9volution, le r\u00e9f\u00e9rencement naturel n\u00e9cessite bien plus que des actions isol\u00e9es. Il demande une m\u00e9thode claire, coh\u00e9rente et capable de s\u2019adapter aux changements des moteurs de recherche. C\u2019est dans cette logique qu\u2019est n\u00e9e la m\u00e9thode Essihault, con\u00e7ue \u00e0 l\u2019origine par Gabriel Verschatse, puis enrichie et structur\u00e9e par l\u2019expertise d\u00e9velopp\u00e9e\u2026 <\/p><\/div>\n\n<div class=\"wp-block-post-date\"><time datetime=\"2025-12-20T14:39:33+00:00\">d\u00e9cembre 20, 2025<\/time><\/div><\/div>\n\n<\/li><li class=\"wp-block-post post-116 post type-post status-publish format-standard hentry category-lapproche-essihault-refweb\">\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:30px;padding-right:30px;padding-bottom:30px;padding-left:30px\"><h2 class=\"wp-block-post-title\"><a href=\"https:\/\/thomas-dannequin.fr\/index.php\/2025\/12\/19\/essihault-refweb-un-laboratoire-seo-a-ciel-ouvert\/\" target=\"_self\" >Essihault RefWeb : un laboratoire SEO \u00e0 ciel ouvert<\/a><\/h2>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Au-del\u00e0 du concours, Essihault RefWeb se positionne comme un v\u00e9ritable laboratoire d\u2019exp\u00e9rimentation SEO. Le projet permet de tester des optimisations, d\u2019analyser leur impact et d\u2019en tirer des enseignements concrets. Ainsi, Essihault devient bien plus qu\u2019un simple nom : il incarne une d\u00e9marche m\u00e9thodique, orient\u00e9e performance, et une vision moderne du r\u00e9f\u00e9rencement naturel. <\/p><\/div>\n\n<div class=\"wp-block-post-date\"><time datetime=\"2025-12-19T15:56:07+00:00\">d\u00e9cembre 19, 2025<\/time><\/div><\/div>\n\n<\/li><li class=\"wp-block-post post-96 post type-post status-publish format-standard hentry category-conseils-tips\">\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:30px;padding-right:30px;padding-bottom:30px;padding-left:30px\"><h2 class=\"wp-block-post-title\"><a href=\"https:\/\/thomas-dannequin.fr\/index.php\/2025\/12\/18\/techniques-pour-augmenter-son-ranking\/\" target=\"_self\" >Techniques pour augmenter son ranking<\/a><\/h2>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Augmenter son ranking sur les moteurs de recherche est un objectif essentiel pour toute personne ou entreprise souhaitant am\u00e9liorer sa visibilit\u00e9 en ligne. Pour y parvenir, il est important de combiner plusieurs techniques efficaces. Tout d\u2019abord, le contenu joue un r\u00f4le central : proposer des articles clairs, pertinents et bien structur\u00e9s permet d\u2019attirer l\u2019attention des\u2026 <\/p><\/div>\n\n<div class=\"wp-block-post-date\"><time datetime=\"2025-12-18T13:53:51+00:00\">d\u00e9cembre 18, 2025<\/time><\/div><\/div>\n\n<\/li><li class=\"wp-block-post post-1 post type-post status-publish format-standard hentry category-faq\">\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:30px;padding-right:30px;padding-bottom:30px;padding-left:30px\"><h2 class=\"wp-block-post-title\"><a href=\"https:\/\/thomas-dannequin.fr\/index.php\/2025\/12\/16\/hello-world\/\" target=\"_self\" >Qu\u2019est-ce que le r\u00e9f\u00e9rencement web ?<\/a><\/h2>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Le r\u00e9f\u00e9rencement web, aussi appel\u00e9 SEO (Search Engine Optimization), regroupe l\u2019ensemble des techniques visant \u00e0 am\u00e9liorer la position d\u2019un site internet sur Google et les autres moteurs de recherche. Il repose sur trois piliers principaux : la technique, le contenu et la popularit\u00e9. Un site bien r\u00e9f\u00e9renc\u00e9 est un site facilement compr\u00e9hensible par les moteurs\u2026 <\/p><\/div>\n\n<div class=\"wp-block-post-date\"><time datetime=\"2025-12-16T15:10:45+00:00\">d\u00e9cembre 16, 2025<\/time><\/div><\/div>\n\n<\/li><\/ul><\/div>\n","protected":false},"excerpt":{"rendered":"<p>D\u00e9couvrez nos articles d\u00e9di\u00e9s au SEO : conseils pratiques, strat\u00e9gies \u00e9prouv\u00e9es et tendances du r\u00e9f\u00e9rencement naturel. Am\u00e9liorons la visibilit\u00e9 et le trafic de votre site.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-69","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/thomas-dannequin.fr\/index.php\/wp-json\/wp\/v2\/pages\/69","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thomas-dannequin.fr\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/thomas-dannequin.fr\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/thomas-dannequin.fr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thomas-dannequin.fr\/index.php\/wp-json\/wp\/v2\/comments?post=69"}],"version-history":[{"count":18,"href":"https:\/\/thomas-dannequin.fr\/index.php\/wp-json\/wp\/v2\/pages\/69\/revisions"}],"predecessor-version":[{"id":212,"href":"https:\/\/thomas-dannequin.fr\/index.php\/wp-json\/wp\/v2\/pages\/69\/revisions\/212"}],"wp:attachment":[{"href":"https:\/\/thomas-dannequin.fr\/index.php\/wp-json\/wp\/v2\/media?parent=69"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}